What are the e-commerce platforms in Korea?

There are several well-known e-commerce platforms in South Korea, which offer a wide range of product categories, including fashion, cosmetics, household goods, electronics, etc. Here are some of the major Korean e-commerce platforms:

1. Coupang（쿠팡）

• Features：Coupang is one of the largest e-commerce platforms in South Korea, known for its fast delivery service, especially the "Rocket Delivery" service, which can deliver goods on the same day or the next day.
• Product Type: Including fashion, home furnishings, electronics, food and more.

2. Gmarket（지마켓）

• Features：Gmarket is one of the earliest e-commerce platforms in South Korea and also one of the most popular platforms, providing a wide range of products and global delivery services.
• Product Type: Fashion, cosmetics, electronics, household items, etc.

3. 11st (11번가)

• Features：11st is one of the major e-commerce platforms in South Korea, with a wide variety of products and regular promotions.
• Product Type: Covering fashion, beauty, electronics, food, household items, etc.

4. Auction（옥션）

• Features：Auction and Gmarket belong to eBay Korea, providing both auction and direct purchase models. It is well-known for its wide range of product categories and convenient shopping experience.
• Product Type: Fashion, home appliances, electronic products, daily necessities, etc.

5. SSG.COM（에스에스지닷컴）

• Features：SSG.COM is an e-commerce platform under Shinsegae, focusing on high-end and luxury goods, while also providing online purchase services for department store products.
• Product Type: Fashion, luxury goods, beauty, food, home furnishings, etc.

6. WeMakePrice（위메프）

• Features：WeMakePrice started out as a group buying platform and later developed into a comprehensive e-commerce platform, providing a variety of discounted products and promotional activities.
• Product Type: Fashion, home appliances, food, travel services, etc.

7. Naver Shopping（네이버쇼핑）

• Features：Naver Shopping is an e-commerce platform under Naver, the largest search engine in South Korea. It provides price comparison and shopping services by integrating products from multiple online shopping malls.
• Product Type: Comprehensive category, covering almost all commodity categories.

8. Interpark（인터파크）

• Features：Interpark was initially known for selling books and performance tickets, and later expanded to a comprehensive e-commerce platform offering a wide range of merchandise selections.
• Product Type: Books, fashion, electronics, household items, travel services, etc.

9. TMON（티몬）

• Features：TMON (Ticket Monster) started out as a group buying service, similar to Groupon, and has now developed into a comprehensive e-commerce platform that focuses on discounted products.
• Product Type: Food, Household Goods, Fashion, Electronics, etc.

10. Musinsa (무신사)

• Features：Musinsa focuses on the fashion field, especially trendy clothing and sports brands for young people. There are a large number of Korean local brands and designer works on the platform.
• Product Type: Mainly clothing, shoes and accessories.

These platforms offer a wide range of shopping options to meet consumers’ needs in different categories and price ranges. Most platforms provide fast delivery services within South Korea, and some platforms also support international shopping and delivery.